Machine Learning for Business
The availability of high-quality and voluminous data has increased and renewed interest in business analytics – a discipline that is redefining how organisational decisions are being made and managed.
Today’s business is eagerly looking for those with analytical skills able to understand and analyse data and draw insights that support and determine the way decisions are made. This module aims to equip you with analytical thinking, problem-solving skills and a spectrum of modern analytics tools and techniques that will assist you in the process of decision-making in a number of business areas including finance, marketing and operations management.
The aim of this module is also to introduce you to some of the most important machine learning tools used in business analytics. The focus is on application and interpretation of the tools and results.